{"product_id":"ajrakh-modal-saree-15","title":"AJRAKH MODAL SAREE","description":"\u003cdiv class=\"qwen-markdown-paragraph\" dir=\"ltr\"\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eAjrakh Modal Saree | Saree Story with Shanmuga Priya \u0026amp; Azhagi\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cul class=\"qwen-markdown-list\" dir=\"ltr\"\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✨ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003ePremium Modal Fabric\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Ultra-soft, breathable, and feather-light for effortless all-day comfort\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🎨 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eAuthentic Ajrakh Block Print\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Hand-stamped using traditional wooden blocks \u0026amp; eco-friendly natural dyes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🌿 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eSilk-Like Drape, Cotton-Like Breathability\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Smooth fall that stays crisp, resists creasing, and glides beautifully\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🌍 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eSustainable \u0026amp; Skin-Safe\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Made from beechwood-derived modal fibers; gentle on sensitive skin \u0026amp; planet-friendly\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e👗 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eVersatile Occasion Wear\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Perfect for festive gatherings, office elegance, daytime events, or intimate celebrations\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e📦 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eComplete Ensemble\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Includes matching unstitched blouse piece \u0026amp; authentic brand certification tag\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🇮🇳 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eEthically Crafted\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Directly supports master artisans, preserving indigenous block-printing techniques\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch1 class=\"qwen-markdown-heading\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e2. A Legacy of Craftsmanship\u003c\/span\u003e\u003c\/h1\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003eThe Ajrakh printing tradition traces back over 500 years to the arid landscapes of Sindh, later flourishing in Kutch (Gujarat) and Barmer (Rajasthan). Rooted in the Sanskrit word \u003c\/span\u003e\u003cem class=\"qwen-markdown-em\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e\"Azrakh\"\u003c\/span\u003e\u003c\/em\u003e\u003cspan class=\"qwen-markdown-text\"\u003e (meaning blue), this intricate craft involves up to 16 meticulous steps—resist dyeing, natural indigo fermentation, pomegranate \u0026amp; iron-rust mordants, and repeated hand-block stamping. Each motif carries symbolic meaning, reflecting cosmic balance, nature, and ancestral geometry.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003eAt \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eSaree Story with Shanmuga Priya \u0026amp; Azhagi\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e, we honor this heritage by pairing Ajrakh’s timeless handcrafted artistry with modern \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eModal fabric\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e. Sourced sustainably from European beechwood pulp, Modal offers superior moisture-wicking, color retention, and a luxurious drape that traditional cotton often lacks. This collection bridges generations: preserving artisan livelihoods while delivering contemporary comfort for the modern Indian woman.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch1 class=\"qwen-markdown-heading\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e3. Why Choose This?\u003c\/span\u003e\u003c\/h1\u003e\n\u003cul class=\"qwen-markdown-list\" dir=\"ltr\"\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eHeritage Meets Modern Comfort\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Traditional Ajrakh artistry meets breathable, wrinkle-resistant Modal\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eEco-Conscious Choice\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Natural dyes + sustainable fabric = low water footprint \u0026amp; zero synthetic runoff\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eEffortless Styling\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Lightweight structure stays in place, drapes flawlessly, and pairs seamlessly with blouses from vintage to contemporary\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eArtisan-Backed Transparency\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Every piece is traceable, ethically produced, and directly supports rural craft clusters\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eLong-Lasting Elegance\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Modal’s high tensile strength \u0026amp; color-fast natural dyes ensure the saree ages gracefully without fading\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e✅ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eBrand Trust\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e: Curated by Shanmuga Priya \u0026amp; Azhagi for quality, authenticity, and conscious luxury\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch1 class=\"qwen-markdown-heading\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e4. Wash Care \u0026amp; Maintenance\u003c\/span\u003e\u003c\/h1\u003e\n\u003cul class=\"qwen-markdown-list\" dir=\"ltr\"\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🧼 \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eHand wash only\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e using a mild shampoo or gentle liquid detergent\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e🌤️ \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eDry in shade\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e immediately after washing; \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003edo not expose directly to sunlight\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e to preserve natural dye vibrancy\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e🚫 Do not wring, bleach, tumble dry, or machine wash\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e🔽 Iron on low heat inside out; avoid direct contact with printed zones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e📦 Store folded in breathable cotton\/muslin cloth; keep away from moisture \u0026amp; strong fragrances\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"qwen-markdown-list-item\" dir=\"ltr\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e💡 For first wash, soak separately in cold water with 1 tsp salt to set natural dyes\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"EVERYDAY ETHICAL GLOBAL","offers":[{"title":"Default Title","offer_id":45420334579798,"sku":"EEG16","price":2999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/8174\/6774\/files\/46_36ea1a9c-636d-4cee-98d8-b0f1676c30b0.png?v=1784800282","url":"https:\/\/travelstorycollectives.com\/products\/ajrakh-modal-saree-15","provider":"Travel Story Collectives","version":"1.0","type":"link"}