{"product_id":"madras-kattam-fabric-prermium-poplim-cotton-1-mtr","title":"PREMIUM Poplin COTTON","description":"\u003ch3 class=\"qwen-markdown-heading\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e1. Product Description with Crisp Bullet Points\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003ePREMIUM Poplin Cotton  | Saree Story with Shanmuga Priya \u0026amp; Azhagi\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003eStep into effortless elegance with our \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003ePremium Poplin Cotton \u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e, thoughtfully curated for the modern Indian woman. Designed to balance tradition with everyday practicality, this saree offers a fluid drape, breathable comfort, and a refined matte finish that stays crisp from morning meetings to evening gatherings.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eFabric:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e 100% Premium Poplin Cotton – ultra-soft, lightweight \u0026amp; naturally breathable\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eDrape \u0026amp; Structure:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Tight plain weave delivers a smooth fall with excellent pleat retention\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eFinish \u0026amp; Texture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Subtle sheen with a refined, skin-friendly matte surface\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eOccasion Ready:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Perfect for daily wear, corporate settings, brunches \u0026amp; semi-formal events\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eComfort-First Design:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Non-irritating, humidity-friendly \u0026amp; designed for all-day ease\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eArtisan Details:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Hand-finished edges, traditional border accents \u0026amp; modern minimalist styling\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eBlouse Inclusion:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Comes with matching unstitched blouse piece for seamless tailoring\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eSustainable Choice:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Ethically sourced cotton supporting handloom weavers \u0026amp; slow fashion\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"qwen-markdown-heading\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e2. A Legacy of Craftsmanship Shortly\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003eThe journey of cotton weaving in India spans centuries, from ancient handloom clusters to contemporary sustainable fashion. Poplin, originally celebrated in Europe for its tight, ribbed weave, was beautifully adapted by Indian artisans to suit our tropical climate and cultural draping traditions. At \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eSaree Story with Shanmuga Priya \u0026amp; Azhagi\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e, we honor this textile heritage by collaborating with master weavers who blend generational techniques with modern silhouettes. Every saree is a testament to mindful craftsmanship, where traditional loom work meets contemporary design, ensuring each piece carries forward a living legacy of Indian artistry while speaking directly to today’s woman.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"qwen-markdown-heading\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e3. Why Choose This?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eAll-Day Cool Comfort:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Poplin’s breathable structure keeps you fresh even in peak humidity\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eZero-Maintenance Elegance:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Holds pleats naturally, resists wrinkling \u0026amp; requires minimal ironing\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eWork-to-Weekend Versatility:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Clean lines \u0026amp; subtle texture transition effortlessly across occasions\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eEthically Crafted:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Direct artisan partnerships ensure fair wages \u0026amp; sustainable textile practices\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eBrand Promise:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Curated by Shanmuga Priya \u0026amp; Azhagi with strict quality checks, authentic fabrics \u0026amp; modern Indian styling\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eTimeless Investment:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Premium weave designed to retain color, shape \u0026amp; softness wash after wash\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-hr\"\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"qwen-markdown-heading\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003e4. Wash Care \u0026amp; Maintenance\u003c\/span\u003e\u003c\/h3\u003e\n\u003cdiv class=\"qwen-markdown-paragraph\"\u003e\n\u003cspan class=\"qwen-markdown-text\"\u003eTo preserve the fabric’s integrity, color vibrancy \u0026amp; artisan finish, please follow these care instructions: • \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eWashing:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Hand shampoo wash only. Use mild liquid detergent or gentle hair shampoo in cold\/lukewarm water\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eDrying:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Dry in shade\/shadow. Do not directly expose in sunlight to prevent fading \u0026amp; fiber weakening\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eIroning:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Use medium heat on the reverse side. Light steam recommended for a crisp, polished finish\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eStorage:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Fold neatly in a breathable cotton\/muslin bag. Avoid plastic covers to prevent moisture \u0026amp; yellowing\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003eStain Care:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Treat immediately with cold water. Avoid bleach, harsh chemicals \u0026amp; machine agitation\u003c\/span\u003e\u003cbr\u003e\u003cspan class=\"qwen-markdown-text\"\u003e• \u003c\/span\u003e\u003cstrong class=\"qwen-markdown-strong\"\u003e\u003cspan class=\"qwen-markdown-text\"\u003ePro Tip:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"qwen-markdown-text\"\u003e Wash inside-out to protect border detailing \u0026amp; maintain the smooth poplin surface\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qwen-markdown-space\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"NAVARATHNA HANDLOOM","offers":[{"title":"Default Title","offer_id":44971874549846,"sku":"VAN21","price":1250.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/8174\/6774\/files\/VANSKU_17f759e3-fa8a-4cf9-8953-49bf08dd47fc.png?v=1781762526","url":"https:\/\/travelstorycollectives.com\/products\/madras-kattam-fabric-prermium-poplim-cotton-1-mtr","provider":"Travel Story Collectives","version":"1.0","type":"link"}