WOMEN MODAL AJRAKH PRINT KHAFTAN SHIRT

1. Product Description (Crisp Bullet Points)

• Premium Modal Fabric: Ultra-soft, breathable, and naturally draping modal ensures all-day comfort, even in warm weather.
• Authentic Ajrakh Block Print: Hand-carved wooden blocks stamp intricate, centuries-old geometric patterns using eco-friendly dyes.
• Relaxed Kaftan Silhouette: Effortlessly flattering fit with a flowing cut, subtle side slits, and a versatile V-neckline.
• Indo-Western Versatility: Style it over leggings for casual outings, pair with palazzos for office wear, or layer it for resort vacations.
• Ethically Crafted: Sustainably sourced modal + artisan block printing supports slow fashion and traditional craft communities.
• Ready-to-Wear Comfort: Pre-shrunk, lightweight, and designed for minimal maintenance without compromising on heritage elegance.

2. A Legacy of Craftsmanship (Shortly)

3. Why Choose This?

• Heritage Meets Modernity: Timeless Ajrakh motifs reimagined on a fluid, travel-ready kaftan cut.
• Skin-Friendly Modal: Derived from beechwood pulp, modal is 50% more absorbent than cotton, resists pilling, and stays cool in summer.
• Zero-Compromise Ethics: Fair wages for artisans, plant-based dyes, and low-water printing techniques align with conscious fashion values.
• Flattering for All Body Types: The unstructured kaftan drape naturally contours without clinging, offering inclusive sizing and effortless grace.
• Brand Trust: Curated by Shanmuga Priya & Azhagi, each garment undergoes strict quality checks for print alignment, stitch finish, and fabric purity.

4. Wash Care & Maintenance

• Hand wash only using mild shampoo or gentle detergent
• Dry in shade – always lay flat or hang in a well-ventilated shadowed area
• Do not expose directly to sunlight to preserve natural dye vibrancy and fabric integrity
• Avoid wringing, bleach, or machine spin cycles
• Iron on low heat with a cotton cloth barrier; steam pressing recommended
• Store folded in a breathable cotton bag to prevent moisture or crease damage